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Fashion: The Industry and Its Careers

Autor Michele M. Granger
en Limba Engleză Paperback – 18 mai 2012
The exciting and dynamic fashion industry presents a wide range of possible careers, but it can be difficult for a novice to determine exactly what each involves.Fashion: The Industry and Its Careers, 2nd Edition, offers a thorough and informative exploration of fashion careers across the board, including designer, textile manufacturer, retailer, wholesaler, illustrator, model, product developer, journalist, publicist, trend forecaster, and more. For each career covered, readers will learn about what to expect on the job, required education and training, how to advance to a management role, relationship to the industry as a whole, and future outlook. This 2nd edition has been completely updated to reflect recent developments in technology, world economics, and globalization.
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Specificații

ISBN-13: 9781609012250
ISBN-10: 1609012259
Pagini: 496
Ilustrații: Illustrations
Dimensiuni: 205 x 255 x 26 mm
Greutate: 1 kg
Ediția:2 Rev ed.
Editura: Bloomsbury Publishing
Colecția Fairchild Books
Locul publicării:New York, United States

Caracteristici

Provides all the essential information on not only to land a job in the competitive fashion industry, but how to progress within it, making it suitable for those who have already embarked on a career in the fashion as well as students.

Notă biografică

Michele M. Granger, EdD, ITAA, is a Full Professor in the Fashion and Interior Design Department, College of Business Administration, at Missouri State University. She has authored seven textbooks with expertise in the areas of fashion merchandising, internships, and entrepreneurship. In addition to academics, Granger has worked in the industry as a buyer, manufacturer's representative, specialty store owner, and currently as a presenter and consultant.

Cuprins

Careers in Raw Materials, Merchandising, Manufacturing, and Design in the Fashion Industry Trend Forecasting Textile Design and Product Development Sourcing Production Promotion Sales Resource Management: Finance, Accounting, and Human Resources Fashion DesignCareers in Product Development and Sales for the Fashion Retailer Product Development and Design by the Retailer Promotion in Retailing Merchandising for the RetailerThe Ancillary Businesses Fashion Styling and Visuals as Ancillary Businesses Fashion Scholarship Environments: Websites, Exteriors, and Interiors Beauty, Spa, and WellnessFEATURES Illustrations and examples from around the world Interviews with industry professionals (including Vera Wang and Rachel Zoe) representing each of the careers discussed Advice on resume writing, interviewing, and job hunting End of chapter questions that encourage critical thinking and further career researchNew to this Edition: A comprehensive salary and career position chart "Tech Talk" boxes in each chapter that detail relevant technological advances and resources

Descriere

Fashion: The Industry and Its Careersoffers a thorough exploration of a wide range of fashion careers. Students will learn what to expect from the job, the education and training required for each position, how to advance to a management role, how each job relates to the industry as a whole and where each career is headed in the future.