EPA's Environmentally Preferable Purchasing (EPP) Program was established in 1993 by Executive Order 12873, "Federal Acquisition, Recycling and Waste Prevention." It has been reaffirmed and expanded by subsequent Executive Orders, most recently Executive Order 13514, "Federal Leadership in Environmental, Energy, and Economic Performance," in 2009. EPP is administered by EPA's Office of Pollution Prevention and Toxics (OPPT), and is a high-priority area for the office. EPP activities include taking a leadership role or participating in the development of product and service standards, creating procurement guidance, developing model contract language, and developing tools to help buyers assess specific products and services. The program's objectives are to achieve significant reductions in the environmental footprint of federal purchasing, and to make the overall consumer marketplace more environmentally sustainable through federal leadership.