Cantitate/Preț
Produs
Total produse
Vezi coșul
Employee Ambassadorship de Michael W. Lowenstein

Employee Ambassadorship

Autor Michael W. Lowenstein
en Limba Engleză Paperback – 4 apr 2017
A number of studies have revealed a correlation between employee attitudes about their companies and the degree of value customers attribute to the company. This phenomenon is called employee ambassadorship. This book investigates this phenomenon and demonstrates how it can be used to add value to the customer experience.
Citește tot Restrânge

Preț: 11411 lei

Puncte Express: 171

Carte disponibilă

Livrare economică 18 mai-01 iunie

 Adaugă în coș

Wish list
Gift list
Am citit!
Adaugă în listă

Specificații

ISBN-13: 9781631576645
ISBN-10: 163157664X
Pagini: 234
Dimensiuni: 152 x 229 x 13 mm
Greutate: 0.32 kg
Editura: Business Expert Press

Notă biografică

Michael Lowenstein, PhD, CMC, is thought leadership principal with Beyond Philosophy, an international customer experience consulting organization; and he specializes in customer analytics, employee ambassadorship research and training, predictive modeling, and strategic customer lifecycle management research and training. He is broadly experienced as a visionary and innovative marketing consultant in many b2b and b2c product and service industries. He has written over 300 customer-related white papers, journal articles and columns, with material appearing in online and offline publications.