Eightstorm: 8-step brainstorming for innovative managers is a simple book with a powerful message: Either you innovate or you perish. Written in the form of a fable, Eightstorm introduces an advanced brainstorming process that can turn anyone into a highly innovative corporate thinker. Using illustrative examples and step-by-step procedures, Eighstorm shows how this unique method can be used to generate powerful ideas and breakthrough solutions to survive and thrive in these turbulent times.