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Eating the Empire

Autor Troy Bickham
en Limba Engleză Hardback – 16 mar 2020

Notăm cu interes apariția lucrării Eating the Empire, un studiu riguros dedicat studenților la istorie, cercetătorilor în antropologie alimentară și practicienilor din domeniul studiilor culturale. Volumul analizează modul în care mărfurile exotice — precum ceaiul, zahărul și tutunul — au încetat să fie luxul unei elite pentru a deveni piloni ai economiei de consum britanice în perioada 1660–1837. Suntem de părere că forța acestui volum rezidă în demonstrația clară a modului în care banalele obiceiuri alimentare de acasă au susținut, prin taxe și mecanisme comerciale, expansiunea și guvernarea Imperiului Britanic. Autorul Troy Bickham structurează lucrarea în două secțiuni complementare. Prima parte, „Encountering, Acquiring and Peddling”, investighează logistica și promovarea acestor bunuri, evidențiind nașterea publicității vizuale și a creditului de consum. A doua parte, „Defining, Reproducing and Debating”, explorează modul în care aceste ingrediente au fost integrate în ceea ce astăzi numim bucătărie britanică, dar și disputele politice pe care le-au generat. Această abordare completează perspectiva oferită de Sugar and Spice de Jon Stobart, adăugând o dimensiune politică și administrativă crucială: modul în care consumul individual a finanțat direct aparatul militar imperial. Remarcăm faptul că Eating the Empire reprezintă o evoluție firească în opera lui Troy Bickham. Dacă în Savages within the Empire autorul explora percepția britanicilor asupra identităților străine, iar în Making Headlines analiza puterea presei, aici el fuzionează aceste teme pentru a arăta cum „celălalt” a fost literalmente consumat și integrat în viața cotidiană. Rezultatul este o istorie socială fluidă, care transformă ceașca de ceai dintr-un obiect domestic într-un instrument de putere globală.

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Specificații

ISBN-13: 9781789142075
ISBN-10: 1789142075
Pagini: 288
Ilustrații: 85 halftones
Dimensiuni: 242 x 164 x 33 mm
Greutate: 0.65 kg
Editura: REAKTION BOOKS

De ce să citești această carte

Recomandăm această carte pentru analiza sa inedită asupra legăturii dintre bucătărie și geopolitică. Cititorul va înțelege cum preferințele alimentare aparent inofensive au modelat structurile economice moderne, de la retail la publicitate. Este o lectură esențială pentru oricine dorește să descopere rădăcinile imperiale ale globalizării prin prisma obiectelor cotidiene, oferind un context istoric fascinant pentru obiceiurile noastre de consum actuale.


Despre autor

Troy Bickham este un istoric specializat în istoria Marii Britanii și a Imperiului Britanic în secolul al XVIII-lea. Lucrările sale se concentrează frecvent pe intersecția dintre cultură, politică și identitate. În titluri precum Making Headlines și The Weight of Vengeance, autorul a explorat impactul conflictelor armate și al discursului public asupra societății britanice și americane. Prin Eating the Empire, el își extinde cercetarea către istoria consumului, demonstrând o capacitate remarcabilă de a extrage semnificații macroeconomice din detalii ale vieții cotidiene, consolidându-și reputația de analist minuțios al mecanismelor imperiale.


Descriere scurtă

When students gathered in a London coffeehouse and smoked tobacco; when Yorkshire women sipped sugar-infused tea; or when a Glasgow family ate a bowl of Indian curry, were they aware of the mechanisms of imperial rule and trade that made such goods readily available? In Eating the Empire, Troy Bickham unfolds the extraordinary role that food played in shaping Britain during the long eighteenth century (circa 1660–1837), when such foreign goods as coffee, tea, and sugar went from rare luxuries to some of the most ubiquitous commodities in Britain—reaching even the poorest and remotest of households. Bickham reveals how trade in the empire’s edibles underpinned the emerging consumer economy, fomenting the rise of modern retailing, visual advertising, and consumer credit, and, via taxes, financed the military and civil bureaucracy that secured, governed, and spread the British Empire.

Notă biografică

Troy Bickham is professor of history at Texas A & M University. He is the author of The Weight of Vengeance: The United States, the British Empire, and the War of 1812; Making Headlines: The American Revolution as Seen through the British Press; and Savages within the Empire.

Cuprins

Introduction

Part I: Encountering, Acquiring and Peddling
1 The Empire’s Bounty
2 The New British Consumer
3 Advertising and Imperialism

Part II: Defining, Reproducing and Debating
4 Defining a British Cuisine
5 An Edible Map of Mankind
6 The Politics of Food

Conclusion

References
Selected Sources
Acknowledgements
Photo Acknowledgements
Index

Recenzii

"What Bickham, a Texas historian, shows throughout this congenial study is that the British had begun to define themselves in this period not just through the canons of political liberty, the polemical hubbub of the coffeehouses, and the tankards of tongue-loosening country ale but also through the cultivation of a larger sense of discernment about where their victuals and intoxicants came from, and what ramifications they spread through society. . . . The superseding of rancorous crapulence as a social manner by the ritual civilities of tinkling teacups in the British cultural paradigm would prove as much to their credit as, eventually, was the abolitionist movement."

"Entertainingly written, with blessedly little historiographical jargon, amusingly illustrated with a wealth of contemporary caricatures, this book allows you to ponder the interpenetration of consumption and social action. Great stuff."

"Everyone is wondering what the corona pandemic can teach us about ourselves and the world we live in. Maybe the answer is in a new . . . book on British food habits in the seventeenth and eighteenth centuries. . . . Although Bickham had no idea about the virus when he wrote his book, he draws a vivid and suddenly up-to-date picture of how people's everyday lives intertwine across worlds and time zones, when goods are constantly crossing borders."

"As Bickham explains in his introduction, this book is less an examination of food than it is of 'foodways,' or the use of food to better understand society. His book is a model study of the subject, as he uses cuisine and the sociocultural elements surrounding it to detail the many ways in which the British Empire was present in the everyday lives of 18th-century Britons. . . . Bickham's insightful analysis of such a wide-ranging subject makes his book a highly recommended addition to all libraries with concentrations in early modern British history, British imperial history, and the history of consumerism."

“Richly illustrated with visual materials: well-chosen satires, political engravings, and trade cards. The narrative that runs throughout this publication is convincing and elegantly composed. Well-crafted and painstakingly researched, in the hands of this authoritative scholar, readers will find Bickham's Eating the Empire approachable and informative. Clearly, Bickham’s work suggests the trajectory of food studies and is an important contribution to the fields of political and culinary histories. There is much to learn from Bickham’s scholarship and, moreover, Eating the Empire is an enormously enjoyable read. This reviewer is eager to see where his research leads and awaits a second helping.”

"Well researched and a highly enjoyable read, Eating the Empire is a good place to start for those seeking an introduction to Britain’s commodity culture, its imperial dimensions, and the range of stimulating products that increasingly came to define the practices of 'civilized' consumption in the British Isles over the long eighteenth century. Bickham’s beautifully illustrated text is chock full of interesting tidbits and fun asides while still engaging themes that are central to the historiography of this critical period of British imperial history."

"Eating the Empire is a delicious soup, which brings humble and familiar ingredients together into a satisfying and nutritious meal. By studying the foodways of the British Isles during the long eighteenth century, Bickham shows how ordinary men and women encountered and appropriated the Empire, Europe, and the Enlightenment and developed a national cuisine that was both local and global."

"The nature of food and eating is so central to social experience, and this book succeeds in saying something new in a lively scholarly field, showing an admirable grasp of both the broader background—Britain and the Empire—and the specific details about a range of foodstuffs."