Designing Mobile Payment Experiences
Autor Skip Allumsen Limba Engleză Paperback – 16 sep 2014
Consumers want mobile transactions to be as fast and reliable as cash or bank cards. This book shows designers, developers, and product managers—from startups to financial institutions—how to design mobile payments that not only safeguard identity and financial data, but also provide value-added features that exceed customer expectations.
* Learn about the major mobile payment frameworks: NFC, cloud, and closed loop
* Examine the pros and cons of Google Wallet, Isis, Square, PayPal, and other payment apps
* Provide walkthroughs, demos, and easy registration to quickly gain a new user’s trust
* Design efficient point-of-sale interactions, using NFC, QR, barcodes, or geolocation
* Add peripheral services such as points, coupons and offers, and money management
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Specificații
ISBN-13: 9781449366193
ISBN-10: 1449366198
Pagini: 241
Dimensiuni: 149 x 228 x 20 mm
Greutate: 0.35 kg
Editura: O'Reilly
ISBN-10: 1449366198
Pagini: 241
Dimensiuni: 149 x 228 x 20 mm
Greutate: 0.35 kg
Editura: O'Reilly
Cuprins
Preface; What Is This Book About?; What Are Mobile Payments?; Who Should Read This Book?; How This Book Is Organized; Safari® Books Online; How to Contact Us; Acknowledgments; But Wait...There's More; Chapter 1: Bovines, Banknotes & Bytes; 1.1 Convenience; 1.2 Worth; 1.3 Stability; 1.4 Summary; 1.5 Further Reading; Chapter 2: The Mobile Money Ecosystem; 2.1 Payment Framework Types; 2.2 Summary; Chapter 3: Leading US Mobile Payment Experiences; 3.1 NFC; 3.2 Cloud Wallets; 3.3 Closed Loop; 3.4 Summary; Chapter 4: Building Trust into Mobile Payments; 4.1 Don't Design for Early Adopters, Design for Everyone Else; 4.2 Onboarding and Registration; 4.3 Security Options: m-PINs, Passcodes, and Passwords; 4.4 Handling Sensitive Data; 4.5 Give Them a Helpful Help Section; 4.6 Summary; Chapter 5: Designing Successful Payment Interactions; 5.1 Near Field Communication (NFC); 5.2 Barcodes and QR Codes; 5.3 Geolocation; 5.4 Summary; Chapter 6: Adding Value with Peripheral Services; 6.1 A Day in the Life of a Mobile Wallet User; 6.2 It's Not Just About Payments; 6.3 Managing Mobile Money; 6.4 A Mobile Shopping Assistant; 6.5 Mobile Travel; 6.6 Summary; Chapter 7: Payments on the Horizon; 7.1 Here Come the 49ers; 7.2 Emerging Technologies and the Shopping Revolution; 7.3 Summary; Companies, Products, and Links; About the Author;
Descriere
Now that consumer purchases with mobile phones are on the rise, how do you design a payment app that's safe, easy to use, and compelling? With this practical book, interaction and product designer Skip Allums provides UX best practices and recommendations to help you create familiar, friendly, and trustworthy experiences.