de Una Idea a Disney
Autor Lowey Bundy-Sichol Ilustrat de C S Jennings Traducere de Isabel Mendozaen Limba Engleză Paperback – 4 mai 2027 – vârsta până la 10 ani
- Averigua cuál era el nombre que Walt quería darle originalmente a su famoso ratón. (Pista: ¡no era Mickey!).
- Descubre la magia que tiene lugar tras bambalinas, desde donde se opera el complejo turístico Walt Disney World.
- Explora las maneras en que Disney expandió su marca, ¡desde un ratoncito hasta los medios de comunicación, la mercancía derivada y más!
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Notă biografică
Lowey Bundy-Sichol is the author and creator of From an Idea to..., the world's first business biographies for kids. She is also the founder and principal of Case Marketing, a specialized writing firm that composes MBA case studies for business schools. Her MBA case studies have been published by Pearson and are read by business school students all over the world.
With over 20 years combined experience in marketing, brand management, and writing, Lowey is the force behind the From an Idea to..., a movement that introduces business and entrepreneurship to children.
Lowey received her MBA from the Tuck School of Business at Dartmouth and her BA from Hamilton College where she played varsity softball and women's rugby. When she's not writing, you can find her throwing a ball, shooting hoops, or along the shores of Lake Michigan with her husband, three children, and two big goofy dogs who like to climb trees. Look for her online at loweysichol.com.
With over 20 years combined experience in marketing, brand management, and writing, Lowey is the force behind the From an Idea to..., a movement that introduces business and entrepreneurship to children.
Lowey received her MBA from the Tuck School of Business at Dartmouth and her BA from Hamilton College where she played varsity softball and women's rugby. When she's not writing, you can find her throwing a ball, shooting hoops, or along the shores of Lake Michigan with her husband, three children, and two big goofy dogs who like to climb trees. Look for her online at loweysichol.com.