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Corporate Social Responsibility de Mark S. Schwartz

Corporate Social Responsibility: The Library of Corporate Responsibilities

Autor Mark S. Schwartz Editat de Wesley Cragg
en Limba Engleză Hardback – 14 dec 2009

Aplicabilitatea practică a volumului Corporate Social Responsibility rezidă în capacitatea sa de a oferi instrumente analitice riguroase pentru rezolvarea problemelor sociale ce decurg din activitățile economice. Notăm cu interes felul în care Mark S. Schwartz reușește să sintetizeze decenii de dezbatere teoretică într-un format accesibil, punând față în față perspective contrastante, de la viziunea clasică a lui Milton Friedman până la modelele moderne de performanță socială corporativă. Remarcăm structura logică a volumului, care ghidează cititorul prin patru etape esențiale: fundamentele istorice, definițiile și justificările etice, integrarea CSR în teoriile de management și, în final, aplicarea acestor cadre în scenarii reale. Această organizare permite o înțelegere progresivă a modului în care corporația a ajuns să fie privită ca o „persoană morală”. Cartea completează perspectiva oferită de The Debate over Corporate Social Responsibility de Steven K. May, adăugând o dimensiune etică și filozofică profundă acolo unde lucrarea lui May pune accent pe diversitatea disciplinară (comunicare, drept, economie). În timp ce alte resurse, precum The Ashgate Research Companion to Corporate Social Responsibility, oferă o imagine de ansamblu asupra cercetării globale, lucrarea de față se concentrează pe rigoarea argumentației morale. Deși autorul este cunoscut și pentru contribuții în domenii tehnice, precum Biofeedback, Fourth Edition, această lucrare reafirmă expertiza sa în etica afacerilor, transformând un concept adesea abstract într-un set de responsabilități clare și justificabile pentru managerii contemporani.

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Specificații

ISBN-13: 9780754628309
ISBN-10: 0754628302
Pagini: 560
Dimensiuni: 169 x 244 mm
Greutate: 1.27 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Seria The Library of Corporate Responsibilities

Locul publicării:Oxford, United Kingdom

De ce să citești această carte

Această carte este esențială pentru studenții și practicienii care doresc să înțeleagă fundamentul moral al afacerilor, dincolo de retorica de marketing. Cititorul câștigă o bază solidă de argumente etice și acces la texte clasice care au definit domeniul CSR. Este o resursă valoroasă pentru oricine dorește să navigheze dilemele complexe dintre profitabilitate și impact social într-un mod structurat și argumentat.

Despre autor

Mark S. Schwartz, PhD, este conferențiar universitar specializat în drept, guvernanță și etică la Universitatea York din Toronto. Cu o pregătire interdisciplinară solidă (MBA, LLB, PhD), activitatea sa academică a fost publicată în jurnale de prestigiu precum Journal of Business Ethics și Business Ethics Quarterly. Deși biografia sa include și colaborări medicale sau lucrări în psihofiziologie, în contextul volumului de față, Schwartz se impune ca o autoritate în etica afacerilor, reușind să medieze dialogul dintre cerințele juridice și obligațiile morale ale corporațiilor moderne.

Descriere scurtă

The essays in this volume examine the emergence of the concept of corporate social responsibility, and the uses that have been made of the language of corporate responsibility to explore the business/society relationship. The first section traces the emergence of the concept of corporate social responsibility as a way of understanding and framing the business/society relationship. Section two of the volume looks at "Definitions and ethical justifications" with a view to exploring current discussions of the nature, scope and source of the social responsibilities of corporations. Section three, "CSR and Management: Critical Reflections", explores the integration of CSR theories and justifications into business management and business management theories. Articles in the final section of the volume apply the concept of corporate social responsibility, and the theoretical frameworks and analytical tools to which it has given rise, to the examination and resolution of specific social issues arising out of the economic activities of corporations.

Cuprins

Contents: Introduction; Part I Laying the Foundations: For whom are corporate managers trustees?, E. Merrick Dodd; Can business afford to ignore social responsibilities?, Keith Davis; The social responsibility of business is to increase its profits, Milton Friedman; A 3-dimensional conceptual model of corporate social performance, Archie B. Carroll; The new meaning of corporate social responsibility, Peter F. Drucker; Corporate social performance revisited, Donna J. Wood; The corporation as a moral person, Peter French. Part II Definitions and Ethical Justifications: What do we mean by corporate social responsibility?, Lance Moir; Corporate social responsibility theories: mapping the territory, Elisabet Garriga and Domènec Melé; Corporate moral agency: review and implications, Geoff Moore; Business ethics and stakeholder theory, Wesley Cragg; Toward a unified conception of business ethics: integrative social contracts theory, Thomas Donaldson and Thomas W. Dunfee; Business citizenship: from individuals to organizations, Donna J. Wood and Jeanne M. Logsdon; Concepts and definitions of CSR and corporate sustainability: between agency and communion, Marcel van Marrewijk; 'Implicit' or 'explicit' CSR: a conceptual framework for a comparative understanding of corporate social responsibility, Dirk Matten and Jeremy Moon; Integrating and unifying competing and complementary frameworks: the search for a common core in the business and society field, Mark S. Schwartz and Archie B. Carroll. Part III CSR and Management: Critical Reflections: Strategic planning as if ethics mattered, Larue Tone Hosmer; Competing responsibly, Bert van de Ven and Ronald Jeurissen; Strategy and society; the link between competitive advantage and corporate social responsibility, Michael E. Porter and Mark R. Kramer; Is it ethical to use ethics as strategy?, Bryan W. Husted and David B. Allen; Bad management theories are destroying good management practice, Sumantra Ghoshal; What stakeholder theor

Notă biografică

Wesley Cragg is a Professor and the Business Ethics Program Director at Schulich School of Business at York University in Toronto, Canada. Mark S. Schwartz is an Associate Professor of Governance, Law & Ethics at the School of Administrative Studies, Atkinson Faculty of Liberal & Professional Studies, York University in Toronto, Canada. Dr David Weitzner is from Schulich School of Business at York University in Toronto, Canada

Recenzii

The term corporate social responsibility (CSR) is often used in the boardroom, classroom, and political platform, but what does it really mean? Do corporations have ethical or philanthropic duties beyond their obligations to comply with the law? How does CSR relate to business ethics, stakeholder management, sustainability, and corporate citizenship?
Mark Schwartz provides a concise, cutting-edge introduction to the topic, analyzing many case studies with the help of his innovative “Three Domain Approach” to CSR. Corporate Social Responsibility also provides a chronology of landmark contributions to the concept of CSR and includes CSR resources on organizations, global codes and criteria, corporate CSR reports, and websites and blogs. It is an invaluable resource for students, instructors, and business leaders looking to master the basics of CSR.

“Mark Schwartz’s Corporate Social Responsibility: An Ethical Approach deserves a careful reading by academics and practitioners alike. Dr. Schwartz does a first-rate job of providing a succinct history of the CSR construct, honing in on its ethical dimension, and presenting a valuable and creative three domain approach for conceptualizing CSR. This book will take its rightful place as one of the exceptional treatments this topic has received in recent years.” — Archie B. Carroll, Professor Emeritus and Director, Nonprofit Management & Community Service Program, Terry College of Business, University of Georgia
“In the last decade, university courses focused on corporate social responsibility (CSR) have proliferated. But outpacing the proliferation has been confusion. How can one even define CSR? Is CSR economically possible? What is merely CSR window dressing, and what is real? Professor Schwartz has come to the rescue with a compelling guide for the perplexed.” — Thomas Donaldson, Mark O. Winkelman Professor at the Wharton School, and Director, the Zicklin Center for Business Ethics Research, University of Pennsylvania
“Dr. Schwartz’s brilliantly written book is a must-have for anyone with an interest in corporate social responsibility.” — Professor Adam Lindgreen, Cardiff Business School, UK
“Corporate Social Responsibility: An Ethical Approach undoubtedly will become the essential compendium for understanding CSR and its relation to business ethics, stakeholder management, sustainability, and corporate citizenship. This marvelous work will be the bible for all serious students and scholars of CSR.” — W. Michael Hoffman, PhD, Executive Director, Center for Business Ethics, and Hieken Professor of Business and Professional Ethics, Bentley University, Waltham, MA
“Too often, students of CSR are sold a version of responsibility that’s only concerned with the bottom line. Mark Schwartz’s book fulfills the need for a distinctly ethical approach to CSR that is both practically challenging and intellectually stimulating. This book is a valuable companion for any student of CSR.” — Andrew Crane, George R. Gardiner Professor of Business Ethics, Schulich School of Business, York University