Concord provides a historical overview of the western New York State community that may be best known as the home of legendary football coach Glenn "Pop" Warner. With its collection of rare images, the book includes other individuals of note, among them Jack Yellen, a well-known songwriter, and George Schuster, the man who drove the car that won the race from New York to Paris by land. In addition, it tells the tale of the famed Peddler's Curse and includes scenes of local properties that are listed on the National Register of Historic Places.