Complete Design Thinking Guide for Successful Professionals

In this book you will:

Understand key characteristics of design thinking
Understand the 5 action phases of design thinking -
Empathize, Define, Ideate, Prototype and Test

Empathize- Understand your customers / users
Define- Define clear project / business objectives
Ideate- Explore ideas and solutions
Prototype- Build and visualise ideas
Test- Review and decide best idea

This book will help you:

Clarify and solve problems better
Understand your users
Communicate in visuals confidently
Innovate ideas and inspire others
Experiment quickly and at little cost

This book is useful for:

Non-design and design professionals who are involved in innovation, change management, trend-making, problem-solving and quality improvement industry
Business and startup owners interested in providing good products and services for their customers
Freelance designers and design students who want to make a difference in the marketplace
Design trainers interested in delivering design thinking workshops
Innovation, creativity and design enthusiasts
Design thinkers"