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Chocolate: The British Chocolate Industry: Shire Library

Autor Paul Chrystal
en Limba Engleză Paperback – 10 oct 2011
The British passion for chocolate is centuries old and shows no signs of abating.

Paul Chrystal here tells the story of chocolate in Britain, from its arrival in the late sixteen hundreds, through the glory days of such brands as Cadbury's, Fry's and Rowntree's in the nineteenth and twentieth centuries, to the way companies have weathered the storms of foreign competition (spearheaded by Mars, Toblerone and Nestlé) and takeovers (Nestlé and Kraft) in more recent years.

The book is colourfully illustrated with images of chocolate factories and their products, photographs of chocolate boxes and wrappers, and, of course, the advertisements that made household names of so many manufacturers.
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Specificații

ISBN-13: 9780747808411
ISBN-10: 0747808414
Pagini: 96
Ilustrații: 30 b/w; 50 col
Dimensiuni: 144 x 208 x 10 mm
Greutate: 0.24 kg
Editura: Bloomsbury Publishing
Colecția Shire Publications
Seria Shire Library

Locul publicării:London, United Kingdom

Cuprins

Early Days
Chocolate Comes to England
Fry's of Bristol
Cadbury's of Bournville
Rowntree's of York
Terry's of York
Other British Chocolate Manufacturers
Foreign Chocolate Companies in Britain
After the Second World War
Marketing
The Twenty-first Century
Further Reading
Places to Visit
Index