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China's Evolving Consumers

Autor Tom Nunlist
en Limba Engleză Paperback – 17 feb 2022
The rise of China's consumers is the opportunity of the century for many global brands. The past few years have seen an endless stream of books and articles on the fast growth of middle class wealth in China, most projecting booming sales in the coming decades. But these assessments usually fail to answer a deeper question about
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Specificații

ISBN-13: 9789888422906
ISBN-10: 9888422901
Pagini: 164
Dimensiuni: 146 x 211 x 15 mm
Greutate: 0.2 kg
Editura: EARNSHAW BOOKS LTD