Brands and Rousers: The Holistic System to Foster High-Performing Businesses, Brands and Careers

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en Limba Engleză Hardback – 26 Nov 2012

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Written by a leading expert in branding and marketing, this is a timely and important management book, exploring what it takes for managers and companies to succeed in today's turbulent times.
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ISBN-13: 9780985286408
ISBN-10: 0985286407
Pagini: 240
Dimensiuni: 155 x 231 x 23 mm
Greutate: 0.54 kg
Ediția: New.
Editura: LID Publishing

Notă biografică

Luis Gallardo is a global brand and marketing leader and expert in the areas of strategic brand management, brand engagement, brand expression, marketing, communications, business development, and reputation management. Former managing director of global brand & marketing at Deloitte, Luis provided leadership to Deloitte's member firm network of more than three thousand marketing and communications professionals.