Advanced Typography: From Knowledge to Mastery
Autor Professor Richard Hunten Limba Engleză Paperback – 20 aug 2020
Taking a practical approach, the book combines visual, linguistic, historical and psychological systems with the broad range of applications and audiences of type today.
From the challenges of designing across media and cultures, to type as information and craft, Hunt marries theoretical context with applied examples so you feel confident in improving your skills as an advanced typographer.
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Specificații
ISBN-13: 9781350055919
ISBN-10: 1350055913
Pagini: 256
Dimensiuni: 188 x 244 x 14 mm
Greutate: 0.74 kg
Editura: Bloomsbury Publishing
Colecția Bloomsbury Visual Arts
Locul publicării:London, United Kingdom
ISBN-10: 1350055913
Pagini: 256
Dimensiuni: 188 x 244 x 14 mm
Greutate: 0.74 kg
Editura: Bloomsbury Publishing
Colecția Bloomsbury Visual Arts
Locul publicării:London, United Kingdom
Cuprins
1. Introduction
2. The changing technology and practice of type
3. Typography - art or craft?
4. Biological and psychological dimensions of type
5. Systems of organization
6. Typography as visual/type as information
7. Type as technology
8. Type on screen (design practice)
9. Type as culture and symbol
10. Typefaces
11. Customizing/creating type forms
2. The changing technology and practice of type
3. Typography - art or craft?
4. Biological and psychological dimensions of type
5. Systems of organization
6. Typography as visual/type as information
7. Type as technology
8. Type on screen (design practice)
9. Type as culture and symbol
10. Typefaces
11. Customizing/creating type forms
Recenzii
A practical, enjoyable guide for students and designers to dive deeper into their typographic journeys.