64 Shots: Leadership In a Crazy World is a compendium of value-accelerators for business and life. It is gathered as a 64-shot method from the astute observations and remarkable life of creative business leader and iconoclast Kevin Roberts. A provocative figure traversing the peaks of global commerce, media and sport, Kevin Roberts (creator of the ground-breaking idea Lovemarks) is recognised as one of today's most uncompromisingly-positive and inspirational leaders.