50 Business Classics: Your shortcut to the most important ideas on innovation, management, and strategy
Autor Tom Butler Bowdonen Limba Engleză Paperback – 5 apr 2018
From Peter Drucker to Sheryl Sandberg, from The Five Dysfunctions of a Team to Creativity Inc., here are the 50 most important titles on organizational and personal success. Brand new title in the bestselling series.
What do great enterprises have in common? What sort of person starts them? A single idea can help you find the next big thing, but it takes time to trawl through hundreds of business books to find inspiration.
With insightful commentaries on the landmark writings of old and new, 50 Business Classics presents the great entrepreneur stories, the best management thinking and the proven ideas on strategy, innovation and marketing - in one volume.
Here you'll find the texts and ideas that matter in:
· Entrepreneurship
· Leadership
· Management
· Strategy
· Business history
· Personal development
· Technology and innovation
Summarising the smartest thinking for today's professional success, 50 Business Classics provides inspiration and insights for entrepreneurs, executives and students of business and management alike.
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Specificații
ISBN-10: 1857886755
Pagini: 400
Dimensiuni: 136 x 214 x 34 mm
Greutate: 0.4 kg
Editura: John Murray Press
Colecția John Murray Business
Locul publicării:London, United Kingdom
Recenzii
50 Business Classics provides an excellent base of management history, mission and goal development, and ethics. Highly recommended as a tool for business and personal growth.
PRAISE FOR THE 50 CLASSICS SERIES
Something of a modern classic in its own right.
About as good an introduction to the broad range of modern economic writing as one is likely to find.
Become acquainted with a dazzling array of the key works in psychological literature almost overnight.
A tremendous resource.