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Wake Me Up When the Data Is Over: How Organizations Use Stories to Drive Results

Editat de Lori L. Silverman
Notă GoodReads:
en Limba Engleză Paperback – December 2008
This book includes real-life examples from over 70 respected organizations, small and large, representing a multitude of industries using stories to drive results. Leaders from organizations such as Microsoft, Lands' End, Verizon, U.S. Air Force, and World Vision demonstrate the strong positive influence stories can have.
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Specificații

ISBN-13: 9780470483305
ISBN-10: 047048330X
Pagini: 320
Dimensiuni: 158 x 225 x 20 mm
Greutate: 0.47 kg
Editura: Wiley
Locul publicării: Hoboken, United States

Public țintă

Executives, senior leaders, middle managers, front–line supervisors, teams,     project managers, marketers, HR professionals, PR professionals, association executives, trainers, consultants, facilitators, academics and students of OD.