Autor Seth Godin
en Limba Engleză Paperback – 6 noi 2008
Bestselling author of "Purple Cow" and "The Dip" writes his first book about leadership, encouraging people to think about micromovements. Godin was named 'The Ultimate Entrepreneur for the Information Age' by "Business Week" magazine.
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ISBN-13: 9780749939755
ISBN-10: 0749939753
Pagini: 131
Dimensiuni: 131 x 213 x 15 mm
Greutate: 0.15 kg
Ediția:Trade Paperback
Editura: Little Brown Book Group
Colecția Piatkus Books


Godin's simple manifesto for success and happiness is inspiring. FINANCIAL TIMES


In this fascinating book, Seth Godin argues that now, for the first time, everyone has an opportunity to start a movement - to bring together a tribe of like-minded people and do amazing things. There are tribes everywhere, all of them hungry for connection, meaning and change. And yet, too many people ignore the opportunity to lead, because they are "sheepwalking" their way through their lives and work, too afraid to question whether their compliance is doing them (or their company) any good. This book is for those who don't want to be sheep and instead have a desire to do fresh and exciting work. If you have a passion for what you want to do and the drive to make it happen, there is a tribe of fellow employees, or customers, or investors, or readers, just waiting for you to connect them with each other and lead them where they want to go.

Notă biografică

Seth Godin has walked this walk. He's started successful companies, taught millions of people and left his mark on our creative culture. He is the author of 19 international bestsellers translated into more than 35 languages, including Tribes, Purple Cow, Linchpin, The Dip, and This Is Marketing. He writes daily at, which is one of the most popular blogs in the world. He's also the founder of the altMBA and The Akimbo Workshops, online seminars that have transformed the work of thousands of people. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything.