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The Timid Corporation – Why Business is Terrified of Taking Risk

Autor B Hunt
en Limba Engleză Hardback – 14 mar 2003
This book looks at changing managerial styles in business and the predominance of risk aversion behavior over risk taking behavior. The author explores the various reasons (regulation and media scrutiny among them) that corporations are becoming more timid and analyzes the consequences this could have on the future of innovation and technological development in the business future.
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Specificații

ISBN-13: 9780470843680
ISBN-10: 0470843683
Pagini: 264
Dimensiuni: 159 x 235 x 21 mm
Greutate: 0.52 kg
Editura: Wiley
Locul publicării:Chichester, United Kingdom

Public țintă

Senior Managers, MBA Students and Practitioners

Cuprins

Acknowledgements. Introduction: The Rise of the Cautious Manager. PART ONE: THE RE-REGULATION OF THE CORPORATION. The New Dynamic of Regulation. Self-Regulation: Entrenching Caution. The Rise of Risk Management. Managing for Shareholder Value: The New Financial Risk Aversion. PART TWO: A TIMID APPROACH TO MARKETS. Industry in Defensive Mode. The New Obsession with the Customer. The Dumbing-Down of Innovation. Fear of Growth. PART THREE: EXPLAINING AND CHALLENGING RISK AVERSION. A Crisis of Self-Belief. Conclusion: Challenging the Culture of Risk Aversion. Bibliography. Index.

Descriere

Is corporate risk becoming a thing of the past? Are organizations losing the opportunity to exercise risk due to increasing regulation and loss of public confidence? Ben Hunt addresses these questions as he explains how more long--term risk taking is needed in order to reap the benefits of forward--thinking.