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Souza, C: Guide to Recession Marketing


en Paperback – 25 aug 2013
This is a guide to Recession marketing for small and large organizations. It will help: - Craft a strategy to help the business thrive in a recession. - Leverage social media to engage with the target market. - Deploy a mobile marketing campaign for effective targeting. - Deploy guerrilla marketing tactics to find new customers. - Anticipate turns in the business cycle and adapt marketing efforts accordingly.
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Specificații

ISBN-13: 9780989838900
ISBN-10: 0989838900
Pagini: 108
Dimensiuni: 152 x 229 x 7 mm
Greutate: 0.19 kg
Editura: LIGHTNING SOURCE INC