The Culture Map: Breaking Through the Invisible Boundaries of Global Business (Bestsellers Business engleză)De (autor) Erin Meyer
en Limba Engleză Hardback – 27 May 2014
When you have Americans who precede anything negative with three nice comments; French, Dutch, Israelis, and Germans who get straight to the point (“your presentation was simply awful”); Latin Americans and Asians who are steeped in hierarchy; Scandinavians who think the best boss is just one of the crowd—the result can be, well, sometimes interesting, even funny, but often disastrous.
Even with English as a global language, it's easy to fall into cultural traps that endanger careers and sink deals when, say, a Brazilian manager tries to fathom how his Chinese suppliers really get things done, or an American team leader tries to get a handle on the intra-team dynamics between his Russian and Indian team members.
In The Culture Map, Erin Meyer provides a field-tested model for decoding how cultural differences impact international business. She combines a smart analytical framework with practical, actionable advice for succeeding in a global world.
|Toate formatele și edițiile||Preț||Express|
|Paperback (1)||66.10 lei Economic 16-28 zile||+4.50 lei 4-9 zile|
|PublicAffairs – 05 Jan 2016||66.10 lei Economic 16-28 zile||+4.50 lei 4-9 zile|
|Hardback (1)||100.80 lei Economic 2-4 săpt.||+31.10 lei 4-9 zile|
|PublicAffairs – 27 May 2014||100.80 lei Economic 2-4 săpt.||+31.10 lei 4-9 zile|
Recenzii de la cititorii Books Express
Anonim a dat nota:
Recomand cu incredere aceasta carte. Usoara de citit si prezentata intr-o maniera logica, autoarea reuseste sa ne ofere o imagine reala asupra mediului de munca multicultural si dinamic din ziua de azi. Utila celor care lucreaza in corporatii multinationale.
IULIA ANDREEA VALENTINA ANGHEL a dat nota:
Am citit foarte rapid aceasta carte si mi s-a parut foarte interesanta. Ilustreaza cat de diferiti sint de fapt oamenii. Cred ca e util de stiut in general aceste tipologii, dar in special daca trebuie sa interactionati zilnic cu culturi diferite si nu aveti cunostinte in domeniu, va poate ajuta.
"With business becoming ever global, there are a raft of books available on dealing with cultural differences. If you only read one, make it INSEAD professor Erin Meyer's...Skillfully blend[s] real-life examples...with an analytical framework... What brings this book to life are the numerous examples Meyer has encountered, both in her own life as an American living in Paris, and in her experience as running the Managing Virtual Teams module at INSEAD."—HR Magazine, 5 star review
"The book abounds with well-chosen anecdotes to illustrate the misunderstandings that can arise from clashing cultural assumptions, making this enlightening book a pleasure to read."—Foreign Affairs
"This readable book explains how to dramatically increase organisational success by improving our ability to understand the behaviour of colleagues, clients, and suppliers from different countries."—Professional Manager (UK)
"A helpful guide to working effectively with people from other cultures...Meyer delivers important reading for those engaged in international business."—Kirkus Reviews