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Sustainable Thinking: Ethical Approaches to Design and Design Management: Required Reading Range

Autor Aaris Sherin
en Limba Engleză Paperback – 20 iun 2013
Sustainable Thinkingexplores how values and sustainability can reshape the way design management is practised and applied. The book discusses how designers can combine innovative creative thinking with analytical problem-solving skills to produce outputs that are business ready and ethically driven.Examples from a wide range of practitioners who work within the field of sustainable design are examined through case studies, and engaging activities suggest ways for students and practitioners to explore introducing sustainable thinking into their work.
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Specificații

ISBN-13: 9782940496044
ISBN-10: 2940496048
Pagini: 192
Ilustrații: 200 colour illus
Dimensiuni: 220 x 300 x 19 mm
Greutate: 0.95 kg
Editura: Bloomsbury Publishing
Colecția Fairchild Books
Seria Required Reading Range

Locul publicării:London, United Kingdom

Caracteristici

Comprehensive case studies examine ethical and sustainable design management and include marketing guru Duke Stump, sustainable Internet retailers Mio and Bambeco and ethical designers Elio Studio

Notă biografică

Aaris Sherinis an educator, writer and designer. She is an Associate Professor of Graphic Design at St John's University, Queens, New York, USA. Sherin is a frequent lecturer and speaker at both national and international design conferences. Her writing has been featured in publications such asPRINT Magazine, STEP Inside Design, Form, Leonardo, and Design and Culture.

Cuprins

Chapter 1: The basics of sustainability and design: The role of designers; Sustainability 101; Creating change; Envisioning solutions; Motivators driving business; Expanding the role of designers; Case study: SHAGAL | iodaaChapter 2: Strategies: Terminology and branding; Transparency in business; The importance of strategy; Tools for business analysis; Interview: Amy Fox; Case study: MIO; Case study: BambecoChapter 3: Design creating change:Communicating values; Challenges in the developing world; Connecting to raw materials; Case study: Magno; When good design goes wrong; Tools for growing a business and predicting success; Case study: Metalli LindbergChapter 4: Design making change:Technology facilitating collaboration; How to design for a cause (even at home); Be a designer. for good; Case study: Chris Haughton; Managing effective collaboration; Case study: Elio StudioChapter 5: Imagining sustainable systems: When being the best isn't good enough; Case study: Project Masiluleke; New frontiers in recycling; Case study: Redefining raw materials; Reframing corporate thinking; Case study: A new twist on branding; Interview: Sali SasakiChapter 6: Applying sustainable practices:Connecting sustainability and design management; The design process; Identify a working group; Marketing and communication; Vision targets; Technical targets; What works bestBibliographyOnline resourcesIndexPicture creditsAcknowledgements

Recenzii

Sustainable Thinkingjettisons the tired rhetoric of sustainable design debate; boldly repositioning design-thinkers of all disciplines at the creative and intellectual heart of our search for solutions.