Strategic Management in the 21st Century [3 Volumes]
Autor Timothy J. Wilkinson, Vijay R. Kannanen Limba Engleză Hardback – 22 mai 2013
This clear, insightful, and interesting work covers all aspects of strategic management, including chapters that discuss SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis, the Resource-Based View, transaction cost economics, and real options theory. Unlike other books, this three-volume work examines strategic management from different perspectives, effectively interweaving seemingly disparate subdisciplines, such as entrepreneurship and international business, with specialized foci, such as creativity, innovation, and trust.
Incorporating information from contributors as varied as a proprietor of a worldwide motorcycle business to one of the most published scholars in the field of international strategic management, the practical and theoretical perspectives presented in "Strategic Management in the 21st Century" will benefit business strategists, professors of strategic management, and graduate students in the field.
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Specificații
ISBN-10: 0313397414
Pagini: 896
Dimensiuni: 163 x 241 x 71 mm
Greutate: 1.91 kg
Ediția:New.
Editura: Praeger
Descriere
Incorporating information from contributors as varied as a proprietor of a worldwide motorcycle business to one of the most published scholars in the field of international strategic management, the practical and theoretical perspectives presented in Strategic Management in the 21st Century will benefit business strategists, professors of strategic management, and graduate students in the field.