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Social Media Marketing All–in–One For Dummies

De (autor) ,
Notă GoodReads:
en Limba Engleză Paperback – 20 Jun 2017

The bestselling social media marketing book Marketing your business through social media isn′t an option these days it′s absolutely imperative. In this new edition of the bestselling Social Media Marketing All–in–One For Dummies, you′ll get comprehensive, expert guidance on how to use the latest social media platforms to promote your business, reach customers, and thrive in the global marketplace.
Social media continues to evolve at breakneck speed, and with the help of this guide, you′ll discover how to devise and maintain a successful social media strategy, use the latest tactics for reaching your customers, and utilize data to make adjustments to future campaigns and activities. Plus, you′ll find out how to apply the marketing savvy you already have to the social media your prospects are using, helping you to reach and keep more customers, make more sales, and boost your bottom line.

 

  • Includes the latest changes to Facebook, Twitter, Pinterest, LinkedIn, YouTube, and more
  • Offers tips for engaging your community and measuring your efforts
  • Explains how to blend social media with your other online and offline marketing efforts
  • Shows you how to leverage data to learn more about your community

Don′t get left behind! Let this book help you get the most from every minute and dollar you spend on marketing.

 

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Specificații

ISBN-13: 9781119330394
ISBN-10: 1119330394
Pagini: 752
Dimensiuni: 190 x 235 x 36 mm
Greutate: 0.95 kg
Ediția: 4th Edition
Editura: Wiley
Locul publicării: Hoboken, United States

Public țintă

Primary target audience:  The social media strategist, web site manager, marketer, publicist, or other employee who is in charge of implementing and managing an organization′s social media strategy. Secondary target audience:  Upper–level managers who need to understand what social media is and why it is important to the success of their business. Anyone interested in learning more about the latest social media tools.