Research Themes for EventsDe (autor) Rebecca Finkel, David McGillivary, Gayle McPherson
en Limba Engleză Hardback – 25 Jan 2013
Following on from Research Themes for Tourism, which sought to both provide a snapshot of tourism subjects and provide an overview of major themes for students new to tourism, this book seeks to cover the same ground with events. Events Management as a subject has been well documented from a practical angle, but this will be the first book to cover events from a research perspective. Core subjects such as consumer behaviour, authenticity and new technologies will be included, and the research angle will be covered by addressing key concepts, theories and discussions centring on these subjects. For example, how has this type of event developed, why has it become successful and what impact does it have? Case studies are also included to provide a well-rounded approach to the subject.
Dimensiuni: 172 x 244 x 15 mm
Greutate: 0.57 kg
Chapter 1 Introduction Chapter 2 Events and Community Development Chapter 3 Events and Social Capital Chapter 4 Events and Volunteerism Chapter 5 Events and Motivations Chapter 6 Events and Sexual Identity Chapter 7 Events and Economics Chapter 8 Events and Management Chapter 9 Events and Sport Tourism Chapter 10 Events and Media Spectacle Chapter 11 Events and Political Agendas Chapter 12 Events and Resistance Chapter 13 Events and Environmental Awareness Chapter 14 Events and Technology and Social Media Chapter 15 Conclusions