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Patent Engineering: A Guide to Building a Valuable Patent Portfolio and Controlling the Marketplace

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en Limba Engleză Carte Hardback – 15 Apr 2016
Patents are a vital asset in the modern business world. They allow patent holders to introduce new products in to a market while deterring other market players from simply copying innovative features without making comparable investments in research and development. In years past, a few patents may have provided adequate protection.
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Specificații

ISBN-13: 9781118946091
ISBN-10: 111894609X
Pagini: 256
Dimensiuni: 170 x 232 x 22 mm
Greutate: 0.56 kg
Editura: Wiley
Locul publicării: Hoboken, United States

Public țintă

This book is primarily aimed at entrepreneurs, industrial engineers and scientists, and company managers.  This book is especially valuable for start–up high tech businesses that need to protect their intellectual property, as well as more established companies seeking to enhance the value of their patent portfolios and be able to more effectively compete in the marketplace. 
This book is also of value to patent law firms that seek to grow their business by providing guidance to client companies seeking to patent technology.  This book is also valuable for investment firms seeking to enhance the value of their clients IP portfolios.
The book is also valuable to not–for–profit organizations such as universities that invent technology but who do not generally produce products.  This book shows how to extract profits from the intellectual property.
 This book would be valuable to undergraduate or masters–level graduate students in the engineering disciplines.  Most such students ultimately work in industry, but have not learned anything in school about patents.  This book addresses that need.