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en Limba Engleză Carte Hardback – 10 Feb 2016
Microeconomics bridges the gap between today's theory and practice, with a strong empirical dimension that lets students tests theory and successfully apply it. With carefully crafted features and vivid examples, Goolsbee, Levitt, and Syverson's text helps answer two critical questions students ask, "Do people and firms really act as theory suggests?" and "How can someone use microeconomics in a practical way? LaunchPad is an interactive online resource that helps students achieve better results. LaunchPad combines an interactive e-book with high-quality multimedia content and ready-made assessment options, including LearningCurve, our adaptive quizzing resource, to engage your students and develop their understanding. Features included: . Pre-built Units for each chapter, curated by experienced educators, with media for that chapter organized and ready to assign or customize to suit your course. . All online resources for the text in one location, including an interactive e-book, LearningCurve adaptive quizzing (see below), interactive applets, Dynamic Figures with manipulable variables, CalcClips whiteboard videos, and more. . Powerful Online Homework Options, with algorithmically generated exercises including, precalculus quizzes, and more . Helpful analytics, with a Gradebook that lets you see how your class is doing individually and as a whole. . A streamlined and intuitive interface that lets you build an entire course in minutes. LearningCurve in Launchpad In a game-like format, LearningCurve adaptive and formative quizzing provides an effective way to get students involved in the coursework. It offers: . A unique learning path for each student, with quizzes shaped by each individual's correct and incorrect answers. . A Personalised Study Plan, to guide students' preparation for class and for exams. . Feedback for each question with live links to relevant e-book pages, guiding students to the reading they need to do to improve their areas of weakness. For more information on LaunchPad including how to request a demo, access our support centre, and watch our video tutorials, please visit here. Request a demo or instructor access.
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ISBN-13: 9781464187025
ISBN-10: 1464187029
Pagini: 864
Dimensiuni: 208 x 261 x 31 mm
Greutate: 1.75 kg
Ediția: 2
Editura: Worth Publishers
Colecția Worth Publishers
Locul publicării: New York, United States


1. Adventures in Microeconomics
2. Supply and Demand
3. Using Supply and Demand to Analyze Markets
4. Consumer Behavior
5. Individual and Market Demand
6. Producer Behavior
7. Costs
8. Supply in a Competitive Market
9. Market Power and Monopoly
10. Market Power and Pricing Strategies
11. Imperfect Competition
12. Game Theory
13. Factor Markets
14. Investment, Time, and Insurance
15. General Equilibrium
16. Asymmetric Information
17. Externalities and Public Goods
18. Behavioral and Experimental Economics

Notă biografică

Austan D. Goolsbee serves as a member of the US Census-Advisory Committee, a research associate for the National Bureau of Economic Research, a research fellow for the American Bar Foundation, a columnist for the New York Times and an economic advisor to Barack Obama.

Steven Levitt is the William B. Ogden Distinguished Service Professor of Economics at the University of Chicago, USA.
Chad Syverson's research spans several topics, with a particular focus on the interactions of firm structure, market structure, and productivity.


Applications show how microeconomic theory informs consumer and producer decision making in real situations. These applications show the practical uses of theory today and draw on data from numerous different sources.

Freakonomics essays apply economic analysis to common phenomena, helping to foster economic intuition.

The first edition's focus on empirics continues. Integration of the empirical dimension is throughout the text in examples, applications, etc.

Figure It Out worked-out problems walk students through the process of how to use economic tools and analysis to think through a problem and develop its solution.

Make the Grade essays point out common pitfalls that students may encounter and help them navigate through the finer point of micro theory.

Optional Calculus appendices provide students with another way to understand economic theory.

Caracteristici noi

- New applications throughout the text, on topics ranging from patent length and drug development to highly-paid professional athletes and the sunk cost fallacy.

- New Freakonomics boxes - on garbage, 3D printers, and Yelp, for example - help bridge economic concepts with the real world.

- New Chapter, Factor Markets (Chapter 13). Based on instructor feedback, the authors have written a new factor markets chapter that brings together factor markets in one chapter.

- Revised end-of-chapter problems to provide problems for every section of the book.

- Figure It Out: Online! The popular Figure It Out feature has been expanded by taking 2 problems from each chapter and placing them in an interactive tutorial setting. Video instruction guides students toward the solution of the problem step by step.