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Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions

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Notă GoodReads:
en Limba Engleză Paperback – 13 Apr 2012
A fully updated guide to making your landing pages profitable Effective Internet marketing requires that you test and optimize your landing pages to maximize exposure and conversion rate.
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ISBN-13: 9780470610121
ISBN-10: 0470610123
Pagini: 480
Ilustrații: Illustrations
Dimensiuni: 191 x 234 x 28 mm
Greutate: 0.7 kg
Ediția: 2nd Edition
Editura: Sybex
Locul publicării: Hoboken, United States

Public țintă

Marketing managers, internet marketing agencies and consultants, small business owners, PR professionals, web developers, bloggers, and anyone else who needs to know what to test, how to test it, how to interpret the results, and how to optimize based on the results will love this book s proven approach to landing page testing and optimizing.