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HBR's 10 Must Reads on Innovation (Harvard Business Review)

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Notă GoodReads:
en Limba Engleză Carte Paperback – 26 Feb 2013

To innovate profitably, you need more than just creativity. Do you have what it takes?

If you read nothing else on inspiring and executing innovation, read these 10 articles. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you innovate effectively.

Leading experts such as Clayton Christensen, Peter Drucker, and Rosabeth Moss Kanter provide the insights and advice you need to:

  • Decide which ideas are worth pursuing
  • Innovate through the front lines--not just from the top
  • Adapt innovations from the developing world to wealthier markets
  • Tweak new ventures along the way using discovery-driven planning
  • Tailor your efforts to meet customers' most pressing needs
  • Avoid classic pitfalls such as stifling innovation with rigid processes

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Specificații

ISBN-13: 9781422189856
ISBN-10: 1422189856
Pagini: 179
Dimensiuni: 140 x 206 x 20 mm
Greutate: 0.22 kg
Editura: Harvard Business Review
Colecția Harvard Business Publishing
Seriile Harvard Business Review , Harvard Business Publishing , HBR's 10 Must Reads