HBR Guide to Better Business Writing (HBR Guide Series): HBR Guide

Autor Bryan A. Garner
en Limba Engleză Paperback – 15 ian 2013

When you’re fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it’s a skill you must cultivate to succeed: You’ll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over.

The HBR Guide to Better Business Writing, by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them. This book will help you:

• Push past writer’s block
• Grab—and keep—readers’ attention
• Earn credibility with tough audiences
• Trim the fat from your writing
• Strike the right tone
• Brush up on grammar, punctuation, and usage
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ISBN-13: 9781422184035
ISBN-10: 142218403X
Pagini: 240
Dimensiuni: 127 x 229 x 15 mm
Greutate: 0.34 kg
Editura: Harvard Business Review Press
Colecția Harvard Business Review Press
Seria HBR Guide

Notă biografică

Bryan A. Garner is a leading authority on writing, grammar, usage, and style. He is the author of many books on writing, including the best-selling reference work Garner’s Modern American Usage. He is also editor in chief of the world’s most frequently cited lawbook, Black's Law Dictionary.


How-to Essentials from "Harvard Business Review" We all wish we could sharpen key management skills--like writing more effective emails or proposals, focusing to-do lists on what really matters, giving more persuasive presentations, or dealing with a boss who makes you want to scream. But who has the time? The "HBR Guides" can help.