Business Planning for Managers

Autor Pierre Alexandre Lurin
en Limba Engleză Hardback – 11 noi 2010
This guide is the ultimate reference for business planning practitioners. Following an introduction it contains 13 chapters:Getting Started- Structuring a business plan- Case study of a UMTS service provider- What can we learn from the crash?Financial Statements and Valuation- Understanding financial statements- Valuing businesses- Checklist of common pitfallsForecasting Revenues and Costs- Forecasting is an art- Forecasting on the supply side- Forecasting demandAdvanced Techniques- Knowing your competitors- Value chain and business model- Scenario planning- Valuing business opportunities as 'Real Options'Business Planning for Managers is illustrated with 100 pictures.
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ISBN-13: 9783981373431
ISBN-10: 398137343X
Pagini: 320
Dimensiuni: 167 x 233 x 30 mm
Greutate: 0.6 kg
Editura: Investaura Publications

Notă biografică

Pierre A. Lurin is a long-time practitioner who brings hands-on experience from industry. He has helped managers develop better business planning skills in numerous seminars and consulting assignments across the world in the last 20 years.Pierre is currently a Managing Partner at INVESTAURA Management Consultants, a consultancy company specialising in Mergers and Acquisitions, Corporate Development and Enterprise Performance Management.