Cărți online- The Consultant’s Handbook: A Practical Guide to Delivering High-value and Differentiated Services in a Competitive Marketplace

Piața serviciilor de consultanță este una foarte competitivă, iar cei care doresc să se facă remarcați trebuie să găsească cele mai interesante tehnici pentru a reuși, așa cum este prezentat și în The Consultant’s Handbook: A Practical Guide to Delivering High-value and Differentiated Services in a Competitive Marketplace, de Samir Parikh. Acest titlu îți prezintă abilitățile practice de care ai nevoie pentru a te prezenta eficient în fața posibililor clienți, indiferent de situație.

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Ghidul practic conține:

  • Modul în care pot fi ințelese variabilele ce pot fi prezentate clienților pentru a-ți îmbunătăți performanțele;
  • Un set complet de de practici care pot fi implementate pentru obținerea de beneficii imediate.
  • O vedere de ansamblu asupra interacțiunilor zilnice din mediul de consultanță;
  • Sfaturi care să te ajute să implementezi noțiunile învățate.

What is a consultant? Today many people call themselves consultants: corporations formulate their strategies with the support of management consultants; a graduate employed by an information technology (IT) company developing software is called a software development consultant; travel agencies are manned by travel consultants; gardeners call themselves landscaping consultants; and a person selling double-glazing introduces himself as a sales consultant. All of these people have quite different roles and skills. On another note, many young graduates freshly employed by companies in the consulting industry are proud of the title ‘consultant’ on their business card but struggle to explain to their friends and relatives from a holistic perspective exactly what it is that they do for a living.

To be successful in consulting you will need to understand its essence: What consulting is, and what it is not. This is particularly important today due to the abundant use of the consultant title. Many of the people bearing the title may not be consultants at all, or at least consulting may only constitute a small part of what they do. The unravelling of consulting and its complexities is not trivial. Consulting is a diverse activity delivered in many different contexts. We will therefore use an incremental approach to reveal the cornerstones of a consulting service as well as the obstacles and conflicts that can be associated with it.

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