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Be Your Own Boss: Teach Yourself (TEACH YOURSELF BUSINESS SKILLS)

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en Limba Engleză Carte Paperback – 28 May 2010
Summary: From weighing up the pros and cons of jumping ship in the first place to establishing and maintaining a successful solo enterprise, this book is all you need to make the leap to working alone. All aspects of setting up a new business are covered including:- managing resources, time, clients etc.- establishing good working practices and maintaining a desirable work/life balance for those who choose to work from home. - getting the financial aspects right - one of the biggest pitfalls in going it alone.- being a 'five to niner' - building up a business in your spare time while still employed.Practical examples of best (and worst) practices are provided, gleaned from interviews with dozens of people from across the globe who are successful solo workers. Be your own Boss contains hundreds of relevant examples and genuine, tried and tested tips and practices which really work. NOT GOT MUCH TIME?One and five-minute introductions to key principles to get you started.AUTHOR INSIGHTSLots of instant help with common problems and quick tips for success, based on the author's many years of experience.TEST YOURSELFTests in the book and online to keep track of your progress.EXTEND YOUR KNOWLEDGEExtra online articles at www.teachyourself.com to give you a richer understanding of how to keep your small business afloat and going strong.THINGS TO REMEMBERQuick refreshers to help you remember the key facts.TRY THISInnovative exercises illustrate what you've learnt and how to use it. Timely publication in a climate where more people are having to seek less orthodox ways of making a livingWritten by an author with masses of personal experience of going it alonePacked with case studies , including famous people who have gone soloWritten with humour in a lively yet practical style, making it easy to learn the right way to do thingsIncludes interviews with dozens of successful solo workers from across the globeTable of Contents: IntroductionWeighing the options – should you stay put or is it time to leave? - pros and cons of quitting, do you have what it takes to go solo?Staying put – how to improve your situation – and your salary, working from homeQuitting your job – deriving maximum benefit from quitting, strengthening ties, sharing contacts, lining up future work, taking the leap, becoming the MD of your own lifeFuture paths – same career but with a new company, a different career with a different company, same career or different career but going soloWhat going solo actually means and how to do it - baby steps, doing what you do best, turning your passion into your job, accentuating the positivesSetting up your solo work life, shared office vs. your own space, renting an office, working from homeEffective home working - using your home as your office, home life vs. work life;separation and synergy, time & space, creating your environment, maximizing efficiency in your workspaceMaximizing home-office potential - achieving the best work/life balance, the advantages of home working – and how to leverage them, the disadvantages of home working and how to avoid them, avoiding distractions, prevarication & transferenceTargets & planning - why conventional business plans don’t work for solo workers, creating a soloist’s roadmap, setting realistic targets; optimism vs. realism, problem solving strategies, charting your position and plotting a profitable course, write your own, and your company’s, obituary, avoiding distractions, prevarication and transference, motivationDealing with clients - creating the right impression, project management, streamlining your working practicesMobile working - increasing flexibility, minimizing costs, virtual’ businessesMaximizing soloing potential -downtime and how to use it to your advantage, exercise in the workplace, learnings from wage slaves, commuting (to the room next door),Working 5-9, -IT for the solo worker – information, communication, instant responseFunding - finding what’s out there, applying for grants and loans,Insurance for the solo worker - protecting the bottom line, coping with barren spells,Breaking the rules - the rules for solo workers, why they were made to be broken, how to break them to maximum advantageReasons you are bound to fail (and other excuses) -Maximizing your assets -recognizing your assets, protecting your assets, building new assetsResearch - the soloist’s approach to market research, quantitative & qualitative vs. formulativeDealing with clients -Celebrating your successes -Conclusion20 reasons to be cheerful20 things to do when you’re boredbudget psychometric profilingAbout the Author(s): Matt Avery currently runs two successful companies : a marketing consultancy and a copywriting agency. He also writes on workrelated issues for several bestselling magazines and has previously written a number of other business books.
Readership: Anyone thinking of working for themselves
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Specificații

ISBN-13: 9781444111842
ISBN-10: 1444111841
Pagini: 288
Ilustrații: illustrations
Dimensiuni: 130 x 198 x 18 mm
Greutate: 0.29 kg
Editura: Hodder & Stoughton
Seria TEACH YOURSELF BUSINESS SKILLS


Cuprins

* Introduction * Weighing the options - should you stay put or is it time to leave? - pros and cons of quitting, do you have what it takes to go solo? * Staying put - how to improve your situation - and your salary, working from home * Quitting your job - deriving maximum benefit from quitting, strengthening ties, sharing contacts, lining up future work, taking the leap, becoming the MD of your own life * Future paths - same career but with a new company, a different career with a different company, same career or different career but going solo * What going solo actually means and how to do it - baby steps, doing what you do best, turning your passion into your job, accentuating the positives * Setting up your solo work life, shared office vs. your own space, renting an office, working from home * Effective home working - using your home as your office, home life vs. work life;separation and synergy, time & space, creating your environment, maximizing efficiency in your workspace * Maximizing home-office potential - achieving the best work/life balance, the advantages of home working - and how to leverage them, the disadvantages of home working and how to avoid them, avoiding distractions, prevarication & transference * Targets & planning - why conventional business plans don't work for solo workers, creating a soloist's roadmap, setting realistic targets; optimism vs. realism, problem solving strategies, charting your position and plotting a profitable course, write your own, and your company's, obituary, avoiding distractions, prevarication and transference, motivation * Dealing with clients - creating the right impression, project management, streamlining your working practices * Mobile working - increasing flexibility, minimizing costs, virtual' businesses * Maximizing soloing potential -downtime and how to use it to your advantage, exercise in the workplace, learnings from wage slaves, commuting (to the room next door), * Working 5-9, - * IT for the solo worker - information, communication, instant response * Funding - finding what's out there, applying for grants and loans, * Insurance for the solo worker - protecting the bottom line, coping with barren spells, * Breaking the rules - the rules for solo workers, why they were made to be broken, how to break them to maximum advantage * Reasons you are bound to fail (and other excuses) - * Maximizing your assets -recognizing your assets, protecting your assets, building new assets * Research - the soloist's approach to market research, quantitative & qualitative vs. formulative * Dealing with clients - * Celebrating your successes - * Conclusion * 20 reasons to be cheerful * 20 things to do when you're bored * budget psychometric profiling

Notă biografică

Matt Avery is a successful life coach and mentor, whose tried and tested methodologies have been helping people to achieve genuine, lasting happiness for more than a decade. Matt Avery is a successful life coach and mentor, whose tried and tested methodologies have been helping people to achieve genuine, lasting happiness for more than a decade.