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Be a Free Range Human

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en Limba Engleză Carte Paperback – 03 Jan 2013
Free Range is the new career change Trapped in a job that's 'just not you'? Always dreaming of your next vacation and counting down to the weekend? Imagine getting paid to do something that brings you alive, without ever having to walk into an office again. It's all possible with this smart guide that breaks you out of the career-cage and puts you in control of your life. Be a Free Range Human is a breezy, energizing and straight-talking guide to creating an amazing lifestyle and a great income, doing what you love (on your own terms). Packed with inspiring case studies from people who've done it, this book shares unconventional ideas and practical steps to: ·Discover what you really want to do with your life ·Create a 'free range' career tailor-made for your unique personality and interests ·Ditch the job and still make as much (or more) as you do now ·Get time and location freedom (make money travelling the world or hanging out in your favourite café) ·Get started in 90 days, for less than £100 (you don't need an MBA, funding or stuffy business plan to do it) ·Stand out from the crowd and do things your way!
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  Kogan Page – 03 Jan 2013 8208 lei  Economic 2-4 săpt. +1204 lei  3-7 zile
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Specificații

ISBN-13: 9780749466107
ISBN-10: 0749466103
Pagini: 262
Dimensiuni: 141 x 214 x 14 mm
Greutate: 0.35 kg
Editura: Kogan Page

Cuprins


Acknowledgements  
Prologue
  

Introduction  
From beach to boardroom  
What I do now (work or pleasure?)
Jobs are so last century (welcome to free ranging)
What this book is not  
Who am I to write this book?  
How to read this book 

Part 1 Get ready for the ride  
Get set up to get the most from this journey
 
1 What your school career adviser never told you  
The ‘safe job’ myth  
Myth buster 
Free range third way 

2 Why this matters now  
What would you do if you had only one life?
Notes for Part 1  

Part 2 Creating your free range life (how to decide what you really want)  
Dream big, discover your strengths and find out what to do when you want to do everything. 
Figure out what you really want. 

3 Why doing what you love is not negotiable  
The two-step strategy 

4 Dream big – then get off your butt and do it 
How to quit your job, write a book and get on TV (while baking cakes)  
Dare to dream  

5 Defrosting – your secret weapon in figuring out what you want  
Is your GPS out of whack?  

6 How to create your perfect ‘career’ when you want to do everything  
The ‘one thing’ myth  
Myth buster  

7 Spot your superpowers  
Average is no longer an option  
Weaknesses are just strengths in the wrong environment  
How to use your strengths to find your thing  

Free range profile Benny’s story Travel the world, learn languages, and make a living from your blog  

8 Taking free range action
The ‘endless research’ myth  
Myth buster  
Free range third way  
Notes for Part 2  

Part 3 Think like a Free Range Human  
You don’t need oodles of experience, a wildly original idea or even funding. How to start for under £100 (and find out if your idea will work within two weeks). Decide on your new free range career. 

Free range profile Peter’s story From T-shirts to US$100k without an office 

9 Why you don’t need an original idea  
The ‘originality’ myth  
Myth buster  
Free range third way  

10 Why you don’t need oodles of experience (what you have to offer other than your CV)  
The ‘oodles of experience’ myth  
Myth buster  
Free range third way 

11 What a free range business looks like (or: what can I do other than start a café?)  
Four free range business types (plus one extra option)  

12 How to free range-ify your idea  

13 How to start for under £100 

14 How to know if your idea will work (test your idea in seven days)  
How to know if your idea can pay enough  
How to know if people will really pay for what you have to offer  

Free range profile Susan’s story From idea to income in 10 weeks  
Notes for Part 3  

Interlude free range reality check  
A rush of inspiration and free range thinking (how to overcome those ‘reasons why not’ and make anything happen). 

15 Meet the people who don’t want you to escape the career cage (or: the beige army unmasked)  

16 What to do with those reasons why not  
The ‘not for the likes of me’ myth  
Myth buster  
Free range third way  

Free range profile Jon’s story How to quit your job, move to paradise and get paid to change the world  
Notes for Interlude  

Part 4 Build your free range escape hatch 
Get started, get known fast, and start earning that free range income (even while still in your job!). An unconventional guide on how to build things up, stand out from the crowd, and then escape the career-cage trap in your 10 steps to freedom. Discover how to earn the income, get the lifestyle and break free (on your terms). 

17 Making a living without an office (or a boss)  

18 Why you don’t need a business plan (or an MBA)  
The ‘research’ myth  
Myth buster  
Free range third way  

19 Why you don’t need to appeal to everyone 
Big lives come from bold steps  

20 How to decide who gets to give you money  
From burnout to brilliant: a real life turnaround  
How to choose your niche  

21 How to brand like a rock star  
The power of branding as you  
Your brand is more than a name  

22 How to stand out from the crowd  
How to stand out (by being more you)  

Free range profile Connie Hozvicka I earned more in one month than I did in three months in my job 

23 How to do the Free Range Faststart  
Meet the Free Range Faststart  
Choosing your Faststart partners  

24 How to get clients without paying for advertising  
Old versus new marketing  
Seven steps to a hot email relationship  

25 Instant status  
Status hacking 101  
Three pillars of instant status  

26 How to communicate in an unsucky way  

27 Why you don’t have to be an all-rounder (you don’t have to do it all alone)  

28 How to sell without selling your soul 
The four e’s of selling without selling your soul  

29 Get comfortable with setting your salary  

30 What to do when you get stuck (when to give up and when to give in)  

31 How to live and work anywhere 
Focus on the advantages  
Travel checklist  

32 How to quit your job: 10 steps to freedom  
Notes for Part 4  

Epilogue  
Index

Notă biografică


Marianne Cantwell
writes a popular blog, "Free Range Humans: Escape the corporate cage and live life on your terms," and is an international speaker on escaping the "corporate cage" and creating a successful work life balance. She helps professionals escape the 9-5, ditch the commute and create free range careers, earning a regular income without an office or a boss. Having escaped the corporate cage herself, Cantwell now runs her business from her laptop on Bali beaches, in California cafes and by the Sydney seaside.