A / B Testing: The Most Powerful Way to Turn Clicks Into Customers

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en Hardback – 08 Sep 2015
How Your Business Can Use the Science That Helped Win the White House The average conversion rate the rate at which visitors convert into customers across the web is only 2%. That means it's likely that 98% of visitors to your website won't end up converting into customers. What's the solution? A/B testing.
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ISBN-13: 9781118792414
ISBN-10: 1118792416
Pagini: 208
Dimensiuni: 160 x 236 x 20 mm
Greutate: 0.42 kg
Editura: Wiley
Locul publicării: Hoboken, United States