For one-semester courses in Business Communication and Business Writing offered in the departments of Business, English, and Speech Communication. Excellence in Business Communication is a compelling model of today's most effective instructional techniques. Students can experience business communication first hand through a variety of highly involving simulations, activities, and real-world examples that no other textbook matches. This textbook offers an extraordinary number of devices to simplify teaching, promote active learning, stimulate critical thinking, and develop career skills. That's why it's the most effective teaching and learning tool you'll find for a business communication course.